Goodbye Snow Days! EdTech is here to stay

Blog Post by Jennifer Wiese, Limelight Content Marketing Manager

February 5, 2021

After an overnight shift from in-person classrooms to remote learning in 2020, the world is waking up to an educational new normal that’s creating opportunities for video content delivery.

Here’s what we’ve learned after a year of helping our EdTech clients such as BYJUs, TFO, Scholastic and Learning Ally meet the unprecedented demand for educational video content delivery:

  • 1. Have a robust video CDN strategy in place to proactively respond to opportunities and challenges, rather than operate in crisis mode.
  • 2. Be able to scale up and down to handle spikes in traffic in order to deliver video content without compromising quality or profits.
  • 3. Work with a video CDN that can easily plug-in to your current workflow to save you time and money.
  • 4. Insist on a cache-hit ratio of at least 95% efficiency (Limelight strives for 99%) to save you money on storage.

EdTech is now a $5 billion global industry, serving the K-12 market as well as colleges, universities and the corporate training sector—and it’s growing in importance. In fact, in our recent global market research, 83 percent of those surveyed said that they believe video-based learning is here to stay, even post-pandemic.

In many regions, EdTech has helped democratize access to education by removing geographic barriers and allowing under-served populations to further their education. In fact, Disney’s EdTech venture, BYJUs is having a tremendous impact throughout India, with Limelight helping serve their video content to more than 57 million viewers.

To learn more about how video CDNs help improve the performance of EdTech platforms, checkout what Ashwin Rao, Director, Limelight Networks, India has to say in his recent interview with Data Quest or contact a Limelight expert here.